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Tools & Tips

Why It’s Important For Your Employees to Love Their Job

Have you ever heard the phrase “I hate my sales job”? Think about the time you heard this, and how that employee was performing. Chances are, with that attitude, they’re likely not the top seller. Successful salespeople do not often feel that way toward their profession, especially in a commission-based industry. Having said that, you […]

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Why Closing Deals Early in the Year is Crucial for Hitting MRR Goals

Having high-quality products, services, and a strong marketing tactic is crucial for running a successful business. But it’s also wise to keep an eye on your financial metrics.  You are what you measure, and your beginning of the year sales set the tone for your monthly recurring revenue.  What is Monthly Recurring Revenue? A monthly

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Your Business As “The Hero” in the Customer’s Story – Why You Must Have A Brand Archetype

Changing with the times is vital for all companies, but especially for B2B companies. The marketing world is changing every day and businesses that fail to embrace change can easily fall behind. In today’s marketing world people want brands to connect with them on a human level. To do this, and highlight your brand’s personality, you

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